Pelmark has worked closely with Aston Martin Cognizant Formula One™ Team to design and develop a new range of official bespoke clothing for the Grand Prix team and has also developed a comprehensive range for fans.
Fans can now purchase these products from Racing Fashion: www.racing-fashion.com.
This extension of the agreement marks the third year of the partnership (previously with Racing Point)
Danny Marsh, Managing Director of Pelmark, said, "Pelmark is delighted to extend the partnership with Aston Martin Cognizant Formula One™ Team through 2022. Pelmark and Aston Martin both share an obsession with performance, design detail and quality. These core values are reflected in the 2021 collaboration.
Our goal is to make the Aston Martin Cognizant Formula One™ Team the most visually admired team in the paddock, while also providing the most functional team kit with the highest level of engineering in F1 today. It also allows fans around the world to be part of this historic and iconic brand."
Jefferson Slack, General Manager - Commercial and Marketing, Aston Martin Cognizant Formula One™ Team, said, "The way we present and dress as an organization is very important - team apparel provides a way to represent our brand to the outside world and is critical to building pride and a sense of belonging within the team. We are very proud of the work we did with Pelmark to design and develop a unique visual identity for this year's kit. In addition, our partnership with Pelmark offers our fans around the world and team partners the opportunity to purchase authentic and affordable replica kits, bringing them closer to the team."
Photo Credit: AMR